CAREER
PR & COMMUNICATIONS SOFATUTOR GMBH
Online Learning Platform (09/2016 - 03/2017)
Platform providing video lessons & interactive practice problems for students
Managed internal and external communications, drafting written materials for blog and magazines, preparing presentations, organising, attending and speaking at events and tradeshows.
PROJECT MANAGEMENT
C3 - CREATIVE CODE & CONTENT GMBH
Volkswagen Magazine (05/2014 - 09/2016)
Digital Content Marketing magazine for Volkswagen for 10+ regions
Budgets, timelines and keeping clients and team in check are part of my daily duties :) Pretty much a fullservice kind of job, ranging from, optimizing web performance and increasing user participation, to building articles in CMS.
Greatest challenge: Increase reach of magazine.
Greatest achievement: Extensive data analysis lead to social media and digitlisation campaign increasing market reach.
Volkswagen inside (10/2015 - 09/2016)
Digital employee magazine
Successfully producing "just in time" is a core part of my job, as we produce 10+ articles in 2 languages in a biweekly rhythm. Integral part of tasks include holding timings, optimizing processes with team and client.
Greatest challenge: Keeping timings.
Greatest achievement: Optimizing workflow.
Bentley Motors Lead Generation (01/2013 - 05/2014)
Lead generation through B2C (online) marketing campaigns for Bentley Motors.
Overviewing projects ranging from printed flyers/booklets/leaflets to deploying websites. In charge of Facebook campaign celebrating 1 Million Facebook fans.
Greatest challenge: Digitaliesing a traditional brand.
Greatest achievement: Maximum user participation for Facebook campaign.
COMMUNITY MANAGEMENT
GAMIGO AG
#1
MARKETING MANAGER
SMAATO INC
EDUCATION
Skills
TECH
Adobe Marketing Cloud (Analytics)
Adobe Creative Suite (Photoshop & Illustrator)
Content Management Systems (Magnolia & Typo 5)
Project Management Systems (Bandcamp)
Google Adwords
Social Media Monitoring
PASSIONS
Edtech
Education
Gamification & Concept of Play
Coffee
Travel
Swimming
Digital Nomnoms
LANGUAGES
German (native)
English (native)
French
Manadarin
IDEAS & CONCEPTS
Gamification
Design Thinking
User Experience
Content Marketing & Storytelling